>> Knowing your skills
One of the most crucial aspects of looking for work or planning a career is learning how to identify your skills and understand your strengths and weaknesses. With this knowledge, you can start to effectively promote yourself to employers.

>> Focusing on your skills
In an interview, and even before you reach interview stage, employers will be looking at your CV and assessing how your skills and characteristics will fit in with their general working environment – checking to see how employable you are. To be employable it is essential to keep learning and developing in order to keep pace with the rate of change experienced in the labour market.

>> Examples of transferable skills
1.    Teamwork and leadership
2.    Commercial Awareness
3.    Communication Skills
4.    Problem Solving
5.    Networking
6.    Initiative
7.    Planning and Organisation
8.    Adaptability and Flexibility
9.    Numeracy
10.  Computer Literacy
11.  Time Management!

>> Marketing yourself effectively
In order to be successful in the job market, you need to be able to demonstrate to employers that you are the best person for the job. Marketing yourself is about knowing your skills and being able to write and speak about them confidently and convincingly.

It is also important to do your research into the job role and organisation you are applying for in order to be able to match your skills, knowledge and experience to their requirements.

Often we struggle to talk about what we are good at, but remember – unless you tell employers, they do not know! Our careers guides offer tips on marketing yourself to employers, standing out from the crowd and creating a great CV and covering letter.